AN INTRODUCTION TO OUTDOOR ADVERTISING IN MILWAUKEE, WISCONSIN
Vector Media connects brands to consumers through innovative outdoor advertising platforms that inspire creativity and deliver measurable impact. Vector is the largest transit advertising company in the United States with premium transit assets and exclusive partnerships with Public Transit authorities in a wide array of markets across the country, including Milwaukee County Transit System, or Ride MCTS. Through our premium and public transit platforms, we are able to reach every corner of the market. When there are areas with limited out-of-home advertising choices, moving advertisements can play a key role in getting in front of potential customers in areas otherwise difficult to reach.
WHY ADVERTISE OUTDOORS IN MILWAUKEE?
Milwaukee, Wisconsin’s largest city, is located on the banks of the flourishing destination of Lake Michigan. Milwaukee is known for its diverse culture, brewing industry, food scene and Fortune 500 companies including Northwestern Mutual, ManpowerGroup, Kohl’s and Harley-Davidson. The scenic and bustling town is also known to bring the community together through their professional sports teams and entertainment venues. It might not be the first big US city to come to mind, but it is mighty. 23 million people visit the city every year, boosting the economic power of their 1.45 million residents. At the center of it all, MCTS keeps the town running.
PUBLIC TRANSIT ADVERTISING ON MILWAUKEE COUNTY TRANSIT SYSTEM
Serving 30M+ riders each year, Milwaukee County Transit System (MCTS) offers advertisers an efficient, effective medium to reach every corner of the sprawling city, including Downtown, University of Wisconsin-Milwaukee, General Mitchell International Airport, and up and down the shoreline. In addition, shelters at each MCTS bus stop offer advertisers a complete multi-touchpoint outdoor media campaign opportunity.
Transit advertising is suitable for a broad spectrum of marketing budgets. Our ad options include massive full bus sides for those looking for maximal impact in the city, as well as standard bus poster sizes for reaching the endless pedestrian and vehicular traffic at eye-level. Don’t forget about our Bus Shelter posters too, which are scattered across the entire city of Milwaukee, allowing you to choose locations most suitable for your business. We can also use our suite of consumer data tools to identify regions where your target audience is most likely to be found to ensure your marketing budget is allocated effectively. . Public transit advertising is the best way to achieve market-wide coverage so you can integrate seamlessly into the lives of consumers day-to-day.
OUTDOOR AD SOLUTIONS IN MILWAUKEE
Vector’s other specialized outdoor media offerings round out the menu of out-of-home ad spaces that are available in Milwaukee. Custom Coaches feature full-wrap branding on all three sides of the vehicle, and hit the streets on custom, high-profile routes that can reach consumers in the specific locations you’re looking to impact including surrounding major local events. While standard billboards rely on consumers coming to them, these billboards-on-wheels go where you need them to target your ideal audience. Looking for that wow factor? Try our custom builds and embellishments to really turn heads.
To top it off, Experiential offerings such as our exclusive Digital and Glass Buses give advertisers an opportunity to create completely immersive, interactive brand activations that have unparalleled impact and stickiness with consumers.
