Taking a look back on some of our favorite holiday campaigns.
With the holidays coming up, we wanted to take a moment to look back on the creative and unique campaigns Vector has had the privilege of developing with a number of incredible clients. These are only a few of our favorites, and will no doubt be adding to the (nice) list this year!
ELF: SING AND CHEER ALONG
One of the most popular holiday movies of all time, Elf, brought holiday cheer during prime Holiday season via a spirited glass bus showcase! Snow, Christmas lights, decorated trees, and brand ambassadors performing songs from Elf “Sing and Cheer Along” drew crowds. [Looking Glass, NYC & Philadelphia]
In the Philadelphia Holiday Parade, cast members from the Philadelphia Ballet’s The Nutcracker show performed for thousands with their campaign as a backdrop. [Double Decker, Philadelphia]
BMO BANK HOLIDAY LIGHT PARADE
BMO Chicago joined the Chicago Holiday Parade with staff riding on top of their garland-adorned holiday bus. [Double Decker, Chicago]
Tampa’s HART team was one of the first to create illuminated King posters in the country, and did so to spread holiday cheer and celebrate the season! Their bus was also part of their local holiday parade! [Transit Bus Full Wrap, Florida]
MOUNTAIN DEW’S HOLIDAY LOOKING GLASS BUS
Mountain Dew has been an official soft drink sponsor of the NBA since 2015. To join the holiday festivities, they created a decked-out holiday Looking Glass bus with a branded interior complete with a score board and hoop. [Looking Glass, NYC]
LYNX HOLIDAY BUS
LYNX’s recruited Santa to drive their holiday bus and spread holiday cheer around Orlando and to greet community members coming aboard! [Transit Bus Full Wrap, Florida]
RADIO CITY CHRISTMAS
Every year Radio City Music Hall, home of The Rockettes, put on a Christmas Spectacular for New Yorkers and thousands of visitors. Each year they enlist the impact of our Double Deckers to bring in the crowds. [Double Decker, NYC]